Project Description

We were asked to create these spots for the Deacon Jones family of dealerships based on using the football theme.  After scratching our heads at how best to achieve it in the quickest turnaround possible, we decided to go with using After Effects versus building an actual 3D model.  Although some of the aspects of animation may have been easier to do in our 3D software, we had to be very conscious of the turnaround time.  With some great lighting effects, camera movements and sound FX, we were able to make the commercial come to life.